In our latest CommunicatonsMatch 3Q3M (3 Question 3 Minute) video, I interviewed Susan Solomon of DriveThru Branding about the importance of branding to small businesses and startups. She notes that putting your best foot forward by clarifying what you do is key to your business and bottom line. A mistake small companies and startups make is thinking that branding is for big companies. Watch the 3 min video.